There should be 'reverse vacations' — lock-in camps where you take a week off from work, surrender your identity, and go be maximally productive instead of relaxing.
Sean pitches 'reverse vacations': a lock-in camp (a 'professional penitentiary' vibe) where you take a week off to lock in on a goal — cold showers, slop meals, an identifying tracksuit — with status/bragging appeal like signing up for an Iron Man. Sam rates it 9/10 and wishes there were an extreme productivity equivalent to fitness challenges.
transcript
Sean: when you want to be way more productive for a week, if you want to kick ass for a week, if you want to truly lock in, what do we call that? Is there a word for that? I think not. And so I am going to pitch you my first drunk idea, which is reverse vacations. It's basically a lock-in camp. You take a week off of your normal routine, but you're not going to relax. You're not going to sit sit in a cabana at the beach. You're going to lock in. And it's you go to these essentially um like professional penitentiaries and you go and you lock in. You are literally locked in. You set a goal. ... We're not optimizing here. It doesn't. Your health doesn't matter here. This is actually like a uh not a wellness retreat. You should feel a little unwell by the end of this, but you know what you're going to do? You're going to lock the hell in. And we're going to give you something to brag about. It's going to have a little bit of status to it that like it's kind of like people when they sign up for a marathon or an Iron Man ... there's no way to tell people you're being hardcore about your projects right now. And I think we need the reverse vacation.