New York City's five city-owned grocery stores (one per borough, 30% off one week a month) will be wildly popular and become a triumph for socialism: regardless of the economic arithmetic that says someone must eventually pay the bill, they will be a spectacle that fuels the socialist wave and the DSA heading into 2028.
Friedberg rejects the Twitter consensus that Mayor Mamdani's city-owned grocery stores — $70M of taxpayer money, no alcohol/cigarettes, ID checks — will fail: they'll pay above-market wages, outperform Whole Foods and Safeway, get a glowing 60 Minutes treatment, and cheaply (under a quarter percent of the city budget) market the DSA platform, seeding the socialist wave into 2028 even though the bill eventually comes due. ✦ AI generated
David Friedberg · All-In Podcast · 2026-07-31 · original ↗
starts at this moment · 76:50
“What's your take here, Freeberg? Are you in favor of people paying less for groceries or are you a free market monster that wants people to pay full price for groceries?”
Well, I mean, the point is I don't think it really matters because over the near term, what the cheap grocery stores do is create an incredible success story for socialism. that will help to support and fuel the socialist wave in urban centers around this country. And I think that there will be media coverage of these grocery stores on how great they are. And it'll be a 60 Minutes piece on everyone said Zoron Mom Donnie was crazy, but let's go in and take a look at this beautiful grocery store. And they're going to walk through the grocery store and there are going to be happy people taking food off the shelves, checking out with happy employees working at the grocery stores. And it is going to be deemed a utopian dream come reality. And everyone's going to want one. And it will help seed the next couple of years. And it will be part of, as I've highlighted in the past, a big part of the um the multi-level marketing scheme of socialism is to create spectacle. And it will create more spectacle that will help to fuel the multi-level marketing scheme of socialism. And remember, the problem with all multi-level marketing schemes at the end of the day is someone has to pay the bill and no one's actually buying the product. No one's paying for the product.
verbatim transcript · starts at 76:50
76:50seen nothing but negative comments on the future failure of these grocery stores on Twitter. And I think that people have it wrong. I think these grocery stores are going to be wildly popular. >> They're going to pay their employees above market wages. Employees are not going to have to work very hard to work there. So, they're going to be a better place to work. Everyone's going to want
77:11to use them. They're going to outperform Whole Foods. They're going to outperform Safeway. They're going to outperform Albertson's. They're going to be so in demand that what will end up happening is that over the next 24 months, every other city in America will look to these grocery stores and say, "We want the same. Why does only New York get these grocery stores? Why can't I have these
77:32grocery stores too where I can have discounted food where I can have the service provided to me by people that are getting paid above average wages, above market wages, >> healthare? >> Why does this not become available to me in my city?" So, you know, I think that everyone's being a little bit too, I would say, long-sighted in their view on what's going to happen with these
77:55grocery stores with the, you know, basic obvious economic arithmetic that someone has to pay for this and who's going to pay for it and rich blah blah blah that Well, I mean, the point is I don't think it really matters because over the near term, what the cheap grocery stores do is create an incredible success story for socialism. that will help to support and fuel the socialist wave in urban
78:21centers around this country. And I think that there will be media coverage of these grocery stores on how great they are. And it'll be a 60 Minutes piece on everyone said Zoron Mom Donnie was crazy, but let's go in and take a look at this beautiful grocery store. And they're going to walk through the grocery store and there are going to be happy people taking food off the
78:39shelves, checking out with happy employees working at the grocery stores. And it is going to be deemed a utopian dream come reality. And everyone's going to want one. And it will help seed the next couple of years. And it will be part of, as I've highlighted in the past, a big part of the um the multi-level marketing scheme of socialism is to create spectacle. And it will
79:02create more spectacle that will help to fuel the multi-level marketing scheme of socialism. And remember, the problem with all multi-level marketing schemes at the end of the day is someone has to pay the bill and no one's actually buying the product. No one's paying for the product. >> That's a ways away though. >> In the meantime, >> try it while it's here. In the meantime, it's going to take off. And I think that
79:22these grocery stores are going to be a much bigger success >> in for socialism. >> Yes. >> Than than a demonstration of the failure of socialism, unfortunately. >> Yes. >> And so I think that, you know, everyone's got a little bit wrong in assuming that this thing is going to radically fail. I think that these things are going to create a radical spectacle, an exuberance for socialist policies